Anne Klein

Anne Klein

Anne Klein

Empowering Elegance with Data and Creative Strategies.

Empowering Elegance with Data and Creative Strategies.

Discipline

Growth Marketing

Services

Services

Paid Media Management

Paid Media Management

Manage Creative

Manage Creative

Anne Klein, an iconic brand in women’s fashion, partnered with Darkroom to modernize its digital marketing strategy and engage a new generation of consumers. With a focus on growth marketing, paid media management, and creator partnerships, we amplified Anne Klein’s presence across digital platforms while honoring the brand’s legacy.


Darkroom optimized paid media campaigns for social and search channels, ensuring efficiency and scalability, while leveraging creators to connect with audiences and showcase Anne Klein’s heritage and contemporary appeal. This approach drove new customer acquisition, increased brand visibility, and positioned Anne Klein for continued relevance in today’s fast-changing market.

Anne Klein, an iconic brand in women’s fashion, partnered with Darkroom to modernize its digital marketing strategy and engage a new generation of consumers. With a focus on growth marketing, paid media management, and creator partnerships, we amplified Anne Klein’s presence across digital platforms while honoring the brand’s legacy.


Darkroom optimized paid media campaigns for social and search channels, ensuring efficiency and scalability, while leveraging creators to connect with audiences and showcase Anne Klein’s heritage and contemporary appeal. This approach drove new customer acquisition, increased brand visibility, and positioned Anne Klein for continued relevance in today’s fast-changing market.

28%


New customer acquisition

driven by targeted campaigns

28%


New customer acquisition

driven by targeted campaigns

34%


Increase in brand visibility across

social and search platforms

34%


Increase in brand visibility across

social and search platforms

“Darkroom’s ability to merge data insights with compelling creative has allowed Anne Klein to evolve its digital presence while staying true to its timeless elegance.”


Doug Weiss, SVP, Digital and Ecommerce, Anne Klein

“Darkroom’s ability to merge data insights with compelling creative has allowed Anne Klein to evolve its digital presence while staying true to its timeless elegance.”


Doug Weiss, SVP, Digital and Ecommerce, Anne Klein

We’d love to partner with you and your team.

We’d love to partner with you and your team.

All prospective clients go through a discovery call before receiving a proposal. We then onboard a senior team that implements quick wins while prioritizing larger, quarterly KPI’s based on realistic growth.