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Top paid media agency for full-funnel digital advertising

Top paid media agency for full-funnel digital advertising

Top paid media agency for full-funnel digital advertising

Paid media programs across Meta, Google, TikTok, AppLovin, Amazon, Walmart, and Instacart - engineered by senior operators and Shadow, our proprietary AI commerce layer.

Paid media programs across Meta, Google, TikTok, AppLovin, Amazon, Walmart, and Instacart - engineered by senior operators and Shadow, our proprietary AI commerce layer.

UNMUTE

UNMUTE

Last-click data hides the channels that actuallydrive revenue. Darkroom builds paid media programs where every dollar is measured against contribution profit, powered by senior strategists.

Last-click data hides the channels that actuallydrive revenue.

Darkroom builds paid media programs where every dollar is measured against contribution profit, powered by senior strategists.

What we deliver

1

Performance creative

Original concepts designed for each platform's native behavior, not repurposed UGC. Built to test, built to scale.

1

Performance creative

Original concepts designed for each platform's native behavior, not repurposed UGC. Built to test, built to scale.

2

Cross-platform media management

Paid strategy across Meta, Google, TikTok, AppLovin, and Pinterest, planned and optimized as a single system tied to your revenue goals.

2

Cross-platform media management

Paid strategy across Meta, Google, TikTok, AppLovin, and Pinterest, planned and optimized as a single system tied to your revenue goals.

3

Retail media activation

Amazon Ads, Walmart Connect, Instacart, Criteo, extending your paid media strategy into the marketplaces where your customers already buy.

3

Retail media activation

Amazon Ads, Walmart Connect, Instacart, Criteo, extending your paid media strategy into the marketplaces where your customers already buy.

4

Incrementality and attribution

Infrastructure that shows what is actually driving new revenue versus what is claiming credit for it, beyond platform-reported metrics.

4

Incrementality and attribution

Infrastructure that shows what is actually driving new revenue versus what is claiming credit for it, beyond platform-reported metrics.

How it works

How it works

Business and P&L audit

Business and P&L audit

We map your margins, contribution targets, and acquisition benchmarks before touching a single ad account.

We map your margins, contribution targets, and acquisition benchmarks before touching a single ad account.

Channel architecture

Channel architecture

Platform selection and budget allocation built around your revenue goals, not last quarter's defaults.

Platform selection and budget allocation built around your revenue goals, not last quarter's defaults.

Launch and iterate

Launch and iterate

Campaigns go live with a creative testing framework designed to

surface winners in days.

Campaigns go live with a creative testing framework designed to

surface winners in days.

Optimize toward margin

Optimize toward margin

Budget flows to what drives contribution profit. Underperformers get cut or reworked on a weekly cadence.

Budget flows to what drives contribution profit. Underperformers get cut or reworked on a weekly cadence.

Creative for all your paid media channels

Darkroom’s portfolio represents one of the most creative bodies of work in the growth marketing ecosystem.

Darkroom’s portfolio represents one of the most creative bodies of work in the growth marketing ecosystem.

Sculpd: Scaling a creative pottery brand through paid media performance

1

From organic-first to paid-amplified

We focused on building a high-velocity creative testing engine, pairing user-generated content with performance-driven messaging across Meta, Google, and TikTok Ads. We transitioned the brand from organic-first to paid-amplified.

2

Increasing growth, scaling a business

Over the course of Q4, we helped grow Sculpd's business by nearly 100%. Paid media spend scaled from $30K to over $1M by December, all supported by winning creative, collaborative media strategy and deep financial alignment.

Nécessaire: 118% paid media revenue lift through influencer-led performance

1

Closed-loop video views built for retargeting

By using top-funnel video views, Darkroom expanded audience reach at lower cost, improving retargeting performance and repurchase potential.

2

Influencer content built for social proof

Mid-funnel campaigns featuring influencer content emphasized product value, built trust, and increased engagement.

“Their media measurement perspective entirely changed our paid performance. The way they run media just makes a lot of sense for our brands.”

Greg Gschwend, Director of Digital Marketing, Anne Klein

Frequent questions we receive

services & pricing

What exactly do you offer as a paid media agency?

We help B2C brands grow by running full funnel paid media across a wide range of industries. Our service focuses on new customer acquisition strategies across paid social, paid search, AI search, CTV, and programmatic. Beyond execution, we handle strategy, planning, and day to day management, and we work closely with our Performance Creative team to continuously produce and scale high performing creative.

Do you handle CTV and AppLovin advertising?

Do you do paid search and paid social?

Do you handle creative within your paid media programs?

How much does it cost to hire your paid media agency?

onboarding & process

Which channels do paid media agencies typically work with?

What is the difference between organic and paid media?

How can a paid media agency help improve my ROI?

How do you use AI across your paid media services?

What KPIs and reporting cadence should I expect while working with a paid media agency?

What does onboarding and creative turnaround look like when working with our paid media agency?

Frequent questions we receive

services & pricing

What exactly do you offer as a paid media agency?

We help B2C brands grow by running full funnel paid media across a wide range of industries. Our service focuses on new customer acquisition strategies across paid social, paid search, AI search, CTV, and programmatic. Beyond execution, we handle strategy, planning, and day to day management, and we work closely with our Performance Creative team to continuously produce and scale high performing creative.

Do you handle CTV and AppLovin advertising?

Do you do paid search and paid social?

Do you handle creative within your paid media programs?

How much does it cost to hire your paid media agency?

onboarding & process

Which channels do paid media agencies typically work with?

What is the difference between organic and paid media?

How can a paid media agency help improve my ROI?

How do you use AI across your paid media services?

What KPIs and reporting cadence should I expect while working with a paid media agency?

What does onboarding and creative turnaround look like when working with our paid media agency?

Frequent questions we receive

services & pricing

What exactly do you offer as a paid media agency?

We help B2C brands grow by running full funnel paid media across a wide range of industries. Our service focuses on new customer acquisition strategies across paid social, paid search, AI search, CTV, and programmatic. Beyond execution, we handle strategy, planning, and day to day management, and we work closely with our Performance Creative team to continuously produce and scale high performing creative.

Do you handle CTV and AppLovin advertising?

Do you do paid search and paid social?

Do you handle creative within your paid media programs?

How much does it cost to hire your paid media agency?

onboarding & process

Which channels do paid media agencies typically work with?

What is the difference between organic and paid media?

How can a paid media agency help improve my ROI?

How do you use AI across your paid media services?

What KPIs and reporting cadence should I expect while working with a paid media agency?

What does onboarding and creative turnaround look like when working with our paid media agency?

Book a call with our team

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