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Website support that protects your revenue

Website support that protects your revenue

Website support that protects your revenue

A senior Shopify team on retainer: always-on website maintenance, technical support, and new functionality, shipped before problems cost you a sale.

Growth strategy, measurement, financial pacing, and investment decisions owned by one senior strategist across every channel you run.

A senior Shopify team on retainer: always-on website maintenance, technical support, and new functionality, shipped before problems cost you a sale.

Your store degrades silently. Apps slow the site, integrations fail without errors, and the fixes that would recover revenue sit in a backlog nobody owns.

Darkroom puts a named Shopify team on your store, prioritizes every fix by revenue impact, and Shadow, our AI platform, flags anomalies before your customers notice.

Your store degrades silently. Apps slow the site, integrations fail without errors, and the fixes that would recover revenue sit in a backlog nobody owns.

Darkroom puts a named Shopify team on your store, prioritizes every fix by revenue impact, and Shadow, our AI platform, flags anomalies before your customers notice.

Website maintenance services built for Shopify brands

1

Always-on maintenance and bug fixes

Reach out at any point and your team responds: standard updates ship within 48 business hours, critical bugs within 12. Degradation never becomes downtime.

1

Always-on maintenance and bug fixes

Reach out at any point and your team responds: standard updates ship within 48 business hours, critical bugs within 12. Degradation never becomes downtime.

2

New functionality, shipped monthly

New features and functionality built across your web experience on an ongoing basis, from subscription flows to custom sections, prioritized by revenue impact.

2

New functionality, shipped monthly

New features and functionality built across your web experience on an ongoing basis, from subscription flows to custom sections, prioritized by revenue impact.

3

Technical support for your whole stack

A fractional technical team for inventory, integrations, and plugins: Klaviyo, Amazon, and the third-party connections that break quietly and cost loudly.

3

Technical support for your whole stack

A fractional technical team for inventory, integrations, and plugins: Klaviyo, Amazon, and the third-party connections that break quietly and cost loudly.

4

Landing pages that convert campaign traffic

Hard-coded landing pages on Shopify, design changes on request, and constant site speed monitoring to keep conversion rate as high as it can be.

4

Landing pages that convert campaign traffic

Hard-coded landing pages on Shopify, design changes on request, and constant site speed monitoring to keep conversion rate as high as it can be.

How it works

How it works

One senior team, on call

One senior team, on call

A Digital Product Manager, engineer, and QA specialist, with a Director of Digital overseeing the account. No rotating support inbox, no translation loss.

A Digital Product Manager, engineer, and QA specialist, with a Director of Digital overseeing the account. No rotating support inbox, no translation loss.

A queue you can always see

A queue you can always see

Every request lives in a shared board with three states: completed, in progress, up next. Each completed item ships with its live date, so nothing disappears into a backlog.

Every request lives in a shared board with three states: completed, in progress, up next. Each completed item ships with its live date, so nothing disappears into a backlog.

Reports on a weekly rhythm

Reports on a weekly rhythm

Weekly or bi-weekly reviews cover what shipped, what's blocked, and what's next, delivered to your client portal. Between meetings, Shadow, our AI platform, flags anomalies in real time.

We review revenue, spend, and channel performance weekly and monthly against the Flight Plan, identifying budget reallocation.

Weekly or bi-weekly reviews cover what shipped, what's blocked, and what's next, delivered to your client portal. Between meetings, Shadow, our AI platform, flags anomalies in real time.

QA before anything ships

QA before anything ships

Every change passes internal QA and staging before going live. When a request isn't feasible within Shopify's limits, we say so upfront instead of billing hours against it.

Every change passes internal QA and staging before going live. When a request isn't feasible within Shopify's limits, we say so upfront instead of billing hours against it.

Bulletproof: Support findings that became a 36% subscription lift

1

The backlog cleared, then compounded

The Web Support team shipped a custom gift-with-purchase, fixed checkout discount bugs from a previous developer, and kept the store stable through a platform migration.

2

+36.13% subscription share of orders

Support work fed the CRO roadmap: an add-to-cart test shipped to 100% of traffic lifted subscription share of orders 36.13%, rising to +58% among returning visitors.

Cocolab: A digital experience optimized page by page

1

Home, PDP, and mobile flows redesigned

Continuous optimization across key pages and user journeys on an always-on Web Support + CRO retainer, keeping the brand's playful identity intact.

2

+3.23% revenue per visitor across a year of testin

Averaged across every test shipped in 2025, wins and losses included, the program lifted revenue per visitor 3.23% and conversion rate 1.36%. Q1 2026 is running at +2.03% average conversion lift, and tests move from approved design to live winner in as little as three weeks.

Book a call with our team

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Frequent questions we receive

services & pricing

What does website maintenance include?

Our website maintenance plans cover the full scope of web maintenance services: always-on bug fixes, site health and speed monitoring, plugin and app updates, integration support, and a monthly allocation of development hours for new functionality. Every plan includes a named developer, project manager, and QA, not a rotating support inbox.

How much does website maintenance cost?

Our website maintenance packages start at $3,500/mo for 30 monthly hours across development, project management, and QA. Adding UI design to the retainer increases the monthly hours and brings a dedicated designer to your team. Pricing is published in full on our pricing page.

What happens if I need more than my monthly hours?

Additional hours are billed at a flat overage rate. Your project manager flags scope before anything is billed, so there are no surprise invoices.

Do you only support Shopify?

Shopify is our home turf: Shopify website maintenance is where most of our portfolio runs. We also support WordPress and other stacks for brands that run content or landing infrastructure outside Shopify, and integrations like Klaviyo and Amazon are core scope. If you need a rebuild or replatform first, that's our Websites team, and support covers you from day one after launch.

What's the difference between Website Support and a website project?

A website project designs and builds your site over a defined engagement. Website Support is the ongoing website support and maintenance retainer that keeps it fast, stable, and improving after launch. Most brands pair the two, but support works on any existing Shopify store, whether or not we built it.

onboarding & process

How quickly do you respond when something breaks?

Critical bugs like checkout failures or broken functionality are resolved within 12 business hours. Standard updates and design tweaks ship within 48. Every request comes in through a structured intake form, gets triaged by your project manager the same day, and is confirmed in staging before going live.

How quickly can you start?

Onboarding begins with a store audit in week one, and the standing support queue is live by week four. Critical issues found in the audit get fixed as they surface, not after onboarding ends.

How is this different from a typical website maintenance company?

Most website support services fix tickets. Darkroom's support team sits next to the CRO and paid media teams driving growth for $10M to $500M consumer brands, so fixes are prioritized by revenue impact and support findings feed a conversion roadmap.

Why does website maintenance matter if my site seems fine?

Because degradation is silent. Site speed decays as apps accumulate, tracking breaks without visible errors, and conversion slips a fraction at a time. Brands typically discover the cost during their biggest traffic moment of the year.

How do requests get prioritized?

Every request is weighed by revenue impact: a checkout issue ships before a cosmetic change, always. Your project manager keeps the queue visible in a shared board, so you know what's shipping and why.

Can you take over a store another firm built?

Yes, and it's the most common way engagements start. We begin every takeover with a full audit so you know exactly what you're inheriting. Book a call and we'll scope your stack in the first conversation.

Frequent questions we receive

services & pricing

What does website maintenance include?

Our website maintenance plans cover the full scope of web maintenance services: always-on bug fixes, site health and speed monitoring, plugin and app updates, integration support, and a monthly allocation of development hours for new functionality. Every plan includes a named developer, project manager, and QA, not a rotating support inbox.

How much does website maintenance cost?

Our website maintenance packages start at $3,500/mo for 30 monthly hours across development, project management, and QA. Adding UI design to the retainer increases the monthly hours and brings a dedicated designer to your team. Pricing is published in full on our pricing page.

What happens if I need more than my monthly hours?

Additional hours are billed at a flat overage rate. Your project manager flags scope before anything is billed, so there are no surprise invoices.

Do you only support Shopify?

Shopify is our home turf: Shopify website maintenance is where most of our portfolio runs. We also support WordPress and other stacks for brands that run content or landing infrastructure outside Shopify, and integrations like Klaviyo and Amazon are core scope. If you need a rebuild or replatform first, that's our Websites team, and support covers you from day one after launch.

What's the difference between Website Support and a website project?

A website project designs and builds your site over a defined engagement. Website Support is the ongoing website support and maintenance retainer that keeps it fast, stable, and improving after launch. Most brands pair the two, but support works on any existing Shopify store, whether or not we built it.

onboarding & process

How quickly do you respond when something breaks?

Critical bugs like checkout failures or broken functionality are resolved within 12 business hours. Standard updates and design tweaks ship within 48. Every request comes in through a structured intake form, gets triaged by your project manager the same day, and is confirmed in staging before going live.

How quickly can you start?

Onboarding begins with a store audit in week one, and the standing support queue is live by week four. Critical issues found in the audit get fixed as they surface, not after onboarding ends.

How is this different from a typical website maintenance company?

Most website support services fix tickets. Darkroom's support team sits next to the CRO and paid media teams driving growth for $10M to $500M consumer brands, so fixes are prioritized by revenue impact and support findings feed a conversion roadmap.

Why does website maintenance matter if my site seems fine?

Because degradation is silent. Site speed decays as apps accumulate, tracking breaks without visible errors, and conversion slips a fraction at a time. Brands typically discover the cost during their biggest traffic moment of the year.

How do requests get prioritized?

Every request is weighed by revenue impact: a checkout issue ships before a cosmetic change, always. Your project manager keeps the queue visible in a shared board, so you know what's shipping and why.

Can you take over a store another firm built?

Yes, and it's the most common way engagements start. We begin every takeover with a full audit so you know exactly what you're inheriting. Book a call and we'll scope your stack in the first conversation.

Frequent questions we receive

services & pricing

What does website maintenance include?

Our website maintenance plans cover the full scope of web maintenance services: always-on bug fixes, site health and speed monitoring, plugin and app updates, integration support, and a monthly allocation of development hours for new functionality. Every plan includes a named developer, project manager, and QA, not a rotating support inbox.

How much does website maintenance cost?

Our website maintenance packages start at $3,500/mo for 30 monthly hours across development, project management, and QA. Adding UI design to the retainer increases the monthly hours and brings a dedicated designer to your team. Pricing is published in full on our pricing page.

What happens if I need more than my monthly hours?

Additional hours are billed at a flat overage rate. Your project manager flags scope before anything is billed, so there are no surprise invoices.

Do you only support Shopify?

Shopify is our home turf: Shopify website maintenance is where most of our portfolio runs. We also support WordPress and other stacks for brands that run content or landing infrastructure outside Shopify, and integrations like Klaviyo and Amazon are core scope. If you need a rebuild or replatform first, that's our Websites team, and support covers you from day one after launch.

What's the difference between Website Support and a website project?

A website project designs and builds your site over a defined engagement. Website Support is the ongoing website support and maintenance retainer that keeps it fast, stable, and improving after launch. Most brands pair the two, but support works on any existing Shopify store, whether or not we built it.

onboarding & process

How quickly do you respond when something breaks?

Critical bugs like checkout failures or broken functionality are resolved within 12 business hours. Standard updates and design tweaks ship within 48. Every request comes in through a structured intake form, gets triaged by your project manager the same day, and is confirmed in staging before going live.

How quickly can you start?

Onboarding begins with a store audit in week one, and the standing support queue is live by week four. Critical issues found in the audit get fixed as they surface, not after onboarding ends.

How is this different from a typical website maintenance company?

Most website support services fix tickets. Darkroom's support team sits next to the CRO and paid media teams driving growth for $10M to $500M consumer brands, so fixes are prioritized by revenue impact and support findings feed a conversion roadmap.

Why does website maintenance matter if my site seems fine?

Because degradation is silent. Site speed decays as apps accumulate, tracking breaks without visible errors, and conversion slips a fraction at a time. Brands typically discover the cost during their biggest traffic moment of the year.

How do requests get prioritized?

Every request is weighed by revenue impact: a checkout issue ships before a cosmetic change, always. Your project manager keeps the queue visible in a shared board, so you know what's shipping and why.

Can you take over a store another firm built?

Yes, and it's the most common way engagements start. We begin every takeover with a full audit so you know exactly what you're inheriting. Book a call and we'll scope your stack in the first conversation.

Frequent questions we receive

services & pricing

What does website maintenance include?

Our website maintenance plans cover the full scope of web maintenance services: always-on bug fixes, site health and speed monitoring, plugin and app updates, integration support, and a monthly allocation of development hours for new functionality. Every plan includes a named developer, project manager, and QA, not a rotating support inbox.

How much does website maintenance cost?

Our website maintenance packages start at $3,500/mo for 30 monthly hours across development, project management, and QA. Adding UI design to the retainer increases the monthly hours and brings a dedicated designer to your team. Pricing is published in full on our pricing page.

What happens if I need more than my monthly hours?

Additional hours are billed at a flat overage rate. Your project manager flags scope before anything is billed, so there are no surprise invoices.

Do you only support Shopify?

Shopify is our home turf: Shopify website maintenance is where most of our portfolio runs. We also support WordPress and other stacks for brands that run content or landing infrastructure outside Shopify, and integrations like Klaviyo and Amazon are core scope. If you need a rebuild or replatform first, that's our Websites team, and support covers you from day one after launch.

What's the difference between Website Support and a website project?

A website project designs and builds your site over a defined engagement. Website Support is the ongoing website support and maintenance retainer that keeps it fast, stable, and improving after launch. Most brands pair the two, but support works on any existing Shopify store, whether or not we built it.

onboarding & process

How quickly do you respond when something breaks?

Critical bugs like checkout failures or broken functionality are resolved within 12 business hours. Standard updates and design tweaks ship within 48. Every request comes in through a structured intake form, gets triaged by your project manager the same day, and is confirmed in staging before going live.

How quickly can you start?

Onboarding begins with a store audit in week one, and the standing support queue is live by week four. Critical issues found in the audit get fixed as they surface, not after onboarding ends.

How is this different from a typical website maintenance company?

Most website support services fix tickets. Darkroom's support team sits next to the CRO and paid media teams driving growth for $10M to $500M consumer brands, so fixes are prioritized by revenue impact and support findings feed a conversion roadmap.

Why does website maintenance matter if my site seems fine?

Because degradation is silent. Site speed decays as apps accumulate, tracking breaks without visible errors, and conversion slips a fraction at a time. Brands typically discover the cost during their biggest traffic moment of the year.

How do requests get prioritized?

Every request is weighed by revenue impact: a checkout issue ships before a cosmetic change, always. Your project manager keeps the queue visible in a shared board, so you know what's shipping and why.

Can you take over a store another firm built?

Yes, and it's the most common way engagements start. We begin every takeover with a full audit so you know exactly what you're inheriting. Book a call and we'll scope your stack in the first conversation.