Sam Blumenthal, the CEO of Banter, is a seasoned expert in commerce, community, and investment. Sam's insights and expertise inspired him to launch Banter, an omni-channel commerce network, and to establish Compounding Thoughts, an inventive content platform. In this episode, we explore the nuances of community-building and how brands can harness marketplaces as distribution channels by fostering an interactive consumer-centric ecosystem.

Leveraging his passion for design and entrepreneurship, Taras Kravtchouk is revolutionizing the transportation industry through TARFORM, an automotive startup that pioneers a fresh generation of electric motorcycles, fusing cutting-edge technology, sustainable mobility, and intelligent connectivity. Taras provides insights from his journey, spanning from securing pre-seed funding to capitalizing on the power of viral organic marketing. We also dive into the significance of design, strategies for market validation, and how founders can craft a compelling brand narrative.

Drawing from his background in venture capital and e-commerce, Bennet created Canal, a consumer investment firm transforming the way products are sold online. We discuss the impact of higher education on achieving success, understand the significance of a robust network in venture capital and entrepreneurship, and take a closer look at the evolving landscape of commerce. We also dive into Bennett's journey, exploring his experiences and insights in founding Canal.

Nathan Resnick, Founder of Caffeinated CX and Sourcify, as a background scaling 6 figure businesses, raising more than 1 million dollars on Kickstarter, and bringing over a dozen products to life. We discuss the global geopolitical climate, its impact on e-commerce manufacturing in China and other countries, and how entrepreneurs can succeed in an otherwise confusing sourcing landscape. We also explore the current state of American markets and consumer habits along with AI’s impacts on marketing trends and future potential in key operational functions.

Rishabh Jain is the CEO and Co-Founder of FERMAT, a revolutionary content native shopping platform optimizing brand’s customer acquisition and conversions. Rishabh’s experience through ventures including Live Ramp have contributed to his success in empowering brands through innovative data collection and attribution strategies. In this episode, we cover topics including where attribution is heading in 2023 and beyond. We discuss closed-loop ad ecosystems, the changing role of the CMO, and how brands can take advantage of simplifying their message to make more compelling ads.

Matthew Gattozi is the Founder of Goodo Studios. With expertise spanning creative strategy, performance ad creative, organic video, and product content, Matthew is renowned for working with numerous notable brands including Harry’s, Kopari Beauty and Huron. Matthew dissects the creative strategy process from his agency owner perspective, offering insights on establishing lean creative production systems for brands. We explore how brands pinpoint successful angles within single creatives and then expand to create strategic roadmaps.

Lucas and Jackson speak with Michael Kaminsky, an econometrician and the founder of Recast who specializes in data science, data modeling, and media mix modeling for consumer brands. He’s well known for leading the data analytics team at Harry's and speaking on the importance of MMM in an increasingly obscure tracking environment. Michael shares his unique perspective on how we can use data as a tool to improve the efficiency of advertising and to deliver better outcomes for business. We dive into strategies for dealing with a changing digital landscape and explore solutions available by both Darkroom and Recast MMM.

Join Lucas and Jackson as they speak with Alexandra Greifeld, a growth advisor and the mastermind behind the ‘No Best Practices’ who is an expert in eCommerce, Fashion Design, and Merchandising. She is known for her leadership at Tapestry & Tibi and her insights on overcoming scaling plateaus. In this episode, she emphasizes the need to invest in channels that work for your brand and at the backend constantly iterating while avoiding customer fatigue or overmarketing after the post-purchase stage.

Lucas and Jackson speak with Emmett Shine, the co-founder of Pattern Brands. Emmett shares his story of founding Gin Lane, one of the most influential consumer design agencies in history, well known for creating $15B in brand value for businesses like Harry’s, Hims, and Warby Parker. We discuss the history of the direct-to-consumer model, what the future has in store, and some of the biggest changes disrupting the digital advertising landscape.