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AI search optimization services that will get your brand cited first
AI search optimization services that will get your brand cited first
AI search optimization services that will get your brand cited first
Darkroom is the AI SEO agency for consumer brands. Build visibility across Google AI Overviews, ChatGPT, Perplexity, voice, and Amazon. Get your full-surface AI visibility audit in week one.
Darkroom is the AI SEO agency for consumer brands. Build visibility across Google AI Overviews, ChatGPT, Perplexity, voice, and Amazon. Get your full-surface AI visibility audit in week one.
Why AI search optimization decides who gets discovered
AI search surfaces one answer. Without SEO and AIO infrastructure, that answer belongs to a competitor.
Darkroom engineers enterprise search programs that position consumer brands where discovery actually happens — Google, AI Overviews, ChatGPT, Perplexity, voice and marketplace — and compounds that position as AI models re-index and learn which sources to trust.
AI search surfaces one answer. Without SEO and AIO infrastructure, that answer belongs to a competitor.
Darkroom engineers enterprise search programs that position consumer brands where discovery actually happens — Google, AI Overviews, ChatGPT, Perplexity, voice and marketplace — and compounds that position as AI models re-index and learn which sources to trust.
35%
35%
of US consumers now use AI at the product discovery stage
Source: Similarweb
+23x
+23x
AI search visitors can convert up to 23x better than organic traffic
Source: Ahrefs
What’s included in our AI search optimization services
1
Full-surface AI visibility audit with gaps ranked by revenue
A documented map of your brand’s visibility across Google AI Overviews, ChatGPT, Perplexity, voice and marketplace search, with every gap ranked by revenue opportunity and addressed in order of impact.
1
Full-surface AI visibility audit with gaps ranked by revenue
A documented map of your brand’s visibility across Google AI Overviews, ChatGPT, Perplexity, voice and marketplace search, with every gap ranked by revenue opportunity and addressed in order of impact.
2
Voice and natural-language discovery
Natural-language content and voice-optimized schema are implemented across your pages, so your brand surfaces in voice assistants and chat interfaces as they displace traditional results.
2
Voice and natural-language discovery
Natural-language content and voice-optimized schema are implemented across your pages, so your brand surfaces in voice assistants and chat interfaces as they displace traditional results.
3
Content and schema architecture for AI SEO
As a generative engine optimization agency, we deploy structured content, FAQ frameworks and schema markup so AI models recognize and cite your brand as the authoritative source across every relevant query.
3
Content and schema architecture for AI SEO
As a generative engine optimization agency, we deploy structured content, FAQ frameworks and schema markup so AI models recognize and cite your brand as the authoritative source across every relevant query.
4
Marketplace and Amazon SEO
Listing audits, backend SEO, schema automation and conversion-focused PDP engineering across Amazon, TikTok Shop and retail media — run with our dedicated Amazon Management team.
4
Marketplace and Amazon SEO
Listing audits, backend SEO, schema automation and conversion-focused PDP engineering across Amazon, TikTok Shop and retail media — run with our dedicated Amazon Management team.
GEO vs. SEO: what actually changes
GEO vs. SEO:
What actually changes
SEO competes for ranked positions; GEO competes for the single answer an AI engine gives. Same foundation, different weighting:
SEO competes for ranked positions; GEO competes for the single answer an AI engine gives. Same foundation, different weighting:
SEO
SEO
GEO
GEO
Competition
Competition
Blue links
Blue links
Blue links
One cited answer
One cited answer
One cited answer
Core Signals
Core Signals
Backlinks, keywords
Backlinks, keywords
Machine trust, Schema depth, content structure
Machine trust, Schema depth, content structure
Core Signals
Core Signals
Rankings, clicks
Rankings, clicks
Citation rate, share of answer, AI-referred revenue
Citation rate, share of answer, AI-referred revenue
Measurement
Measurement
Web crawlers such as Google
Web crawlers such as Google
ChatGPT, Gemini, Claude, Perplexity, etc.
ChatGPT, Gemini, Claude, Perplexity, etc.
You don't choose between them — SEO is the foundation, GEO makes it citable to AI. Whether you call it AEO, GEO, or AI search optimization, Darkroom runs it as one program.
You don't choose between them — SEO is the foundation, GEO makes it citable to AI. Whether you call it AEO, GEO, or AI search optimization, Darkroom runs it as one program.
How our generative engine optimization agency works
How our generative engine optimization agency works
Audit and diagnosis
Audit and diagnosis
Week one is a full audit across every surface. You receive a ranked AI visibility report and a prioritized list of the gaps that represent the most revenue opportunity.
Week one is a full audit across every surface. You receive a ranked AI visibility report and a prioritized list of the gaps that represent the most revenue opportunity.
Strategy and roadmap
Strategy and roadmap
Your full AI search strategy with quick wins, technical fixes, content priorities, and platform-specific actions, approved by you before any execution begins.
Your full AI search strategy with quick wins, technical fixes, content priorities, and platform-specific actions, approved by you before any execution begins.
Launch and optimize
Launch and optimize
We execute SEO, schema, content, voice, and marketplace, highest-impact items first. Every month: a performance review, your share-of-answer trend, and a forward-looking 30-day roadmap.
We execute SEO, schema, content, voice, and marketplace, highest-impact items first. Every month: a performance review, your share-of-answer trend, and a forward-looking 30-day roadmap.
Results from our customer retention marketing programs
Results from our customer retention marketing programs
Cocolab: Building the site architecture for an oral care brand to win in AI search
1
Site structure engineered for discoverability
Darkroom restructured Cocolab's dual-site experience with optimized hero messaging, PLP filtering, and collection architecture designed to surface in AI search results and convert across both audiences.
2
Conversion-ready pages that AI models reward
From checkout review placement to audience-specific value propositions, Darkroom optimized Cocolab's site structure so every page performs for both human buyers and the AI models that increasingly direct them there.
Bulletproof: Positioning a functional coffee brand for the AI search era
1
AI visibility and content architecture
Darkroom audited Bulletproof's 362 blog articles and 142-product catalog, identifying content consolidation opportunities and schema gaps that were keeping the brand invisible in Google AI Overviews, ChatGPT, and Perplexity.
2
Technical foundation for GEO
From fixing product schema across every PDP to resolving keyword cannibalization at the collection level, Darkroom rebuilt Bulletproof's search infrastructure so AI models cite the brand as an authoritative source in functional coffee and wellness.
Frequent questions we receive
services & pricing
What is generative engine optimization (GEO), and how is it different from SEO?
Generative engine optimization (GEO) helps your brand get cited in AI answers from tools like Google AI Overviews, ChatGPT, Perplexity, and Gemini. While SEO aims to earn top rankings across a list of results, GEO aims to become the source behind one trusted response.
How much does AI search optimization cost at Darkroom?
Darkroom’s AI Search program starts at $4,500/month, scoped by catalog size, content volume and how many answer surfaces we manage (Google AI Overviews, ChatGPT, Perplexity, voice, marketplace). Your week-one AI visibility audit includes a precise scope and quote — you’ll know the exact investment before committing to anything.
What’s included in Darkroom’s AI search optimization services?
A full-surface AI visibility audit with gaps ranked by revenue; content and schema architecture so models cite you as the authoritative source; voice and natural-language discovery; and marketplace SEO across Amazon and TikTok Shop. Everything ships against a roadmap you approve, with monthly share-of-answer reporting.
Why hire an AI SEO agency instead of adding GEO to our current SEO retainer?
Most SEO retainers optimize for rankings and treat AI surfaces as an afterthought. GEO requires different instrumentation (citation tracking across four-plus engines), different content architecture (answer-first, entity-driven), and marketplace-specific work traditional SEO shops don’t touch. Darkroom built the program for consumer brands specifically — and because we also run Amazon, retention and CRO, AI visibility connects to revenue, not vanity citations.
Which AI search platforms does Darkroom optimize for?
Google AI Overviews and AI Mode, ChatGPT, Perplexity, Gemini, Copilot, voice assistants, and marketplace AI, including Amazon Rufus and TikTok Shop discovery. The audit shows where your buyers actually ask, so investment follows your category’s real answer surfaces.
How does Darkroom measure AI search visibility?
Monthly share-of-answer tracking: how often your brand is cited across the engines that matter for your category, for the queries that drive revenue. That sits alongside classic organic KPIs — rankings, traffic, and AI-referred sessions and revenue — in one report, against baselines set at launch.
onboarding & process
How quickly will we see results from GEO?
The audit lands in week one and quick wins ship in the first 30 days. AI engines re-index continuously, so citation improvements typically appear faster than classic SEO rankings: expect measurable share-of-answer movement within the first one to two quarters, compounding as models learn to trust your sources.
What happens after I book a call?
A 30-minute working session, not a pitch. We run a live spot-check of your AI visibility — where ChatGPT, AI Overviews, and Perplexity currently send your buyers — and leave you with at least three prioritized gaps, whether or not we work together. If it’s a fit, the full audit follows in week one.
Frequent questions we receive
services & pricing
What is generative engine optimization (GEO), and how is it different from SEO?
Generative engine optimization (GEO) helps your brand get cited in AI answers from tools like Google AI Overviews, ChatGPT, Perplexity, and Gemini. While SEO aims to earn top rankings across a list of results, GEO aims to become the source behind one trusted response.
How much does AI search optimization cost at Darkroom?
Darkroom’s AI Search program starts at $4,500/month, scoped by catalog size, content volume and how many answer surfaces we manage (Google AI Overviews, ChatGPT, Perplexity, voice, marketplace). Your week-one AI visibility audit includes a precise scope and quote — you’ll know the exact investment before committing to anything.
What’s included in Darkroom’s AI search optimization services?
A full-surface AI visibility audit with gaps ranked by revenue; content and schema architecture so models cite you as the authoritative source; voice and natural-language discovery; and marketplace SEO across Amazon and TikTok Shop. Everything ships against a roadmap you approve, with monthly share-of-answer reporting.
Why hire an AI SEO agency instead of adding GEO to our current SEO retainer?
Most SEO retainers optimize for rankings and treat AI surfaces as an afterthought. GEO requires different instrumentation (citation tracking across four-plus engines), different content architecture (answer-first, entity-driven), and marketplace-specific work traditional SEO shops don’t touch. Darkroom built the program for consumer brands specifically — and because we also run Amazon, retention and CRO, AI visibility connects to revenue, not vanity citations.
Which AI search platforms does Darkroom optimize for?
Google AI Overviews and AI Mode, ChatGPT, Perplexity, Gemini, Copilot, voice assistants, and marketplace AI, including Amazon Rufus and TikTok Shop discovery. The audit shows where your buyers actually ask, so investment follows your category’s real answer surfaces.
How does Darkroom measure AI search visibility?
Monthly share-of-answer tracking: how often your brand is cited across the engines that matter for your category, for the queries that drive revenue. That sits alongside classic organic KPIs — rankings, traffic, and AI-referred sessions and revenue — in one report, against baselines set at launch.
onboarding & process
How quickly will we see results from GEO?
The audit lands in week one and quick wins ship in the first 30 days. AI engines re-index continuously, so citation improvements typically appear faster than classic SEO rankings: expect measurable share-of-answer movement within the first one to two quarters, compounding as models learn to trust your sources.
What happens after I book a call?
A 30-minute working session, not a pitch. We run a live spot-check of your AI visibility — where ChatGPT, AI Overviews, and Perplexity currently send your buyers — and leave you with at least three prioritized gaps, whether or not we work together. If it’s a fit, the full audit follows in week one.
Frequent questions we receive
services & pricing
What is generative engine optimization (GEO), and how is it different from SEO?
Generative engine optimization (GEO) helps your brand get cited in AI answers from tools like Google AI Overviews, ChatGPT, Perplexity, and Gemini. While SEO aims to earn top rankings across a list of results, GEO aims to become the source behind one trusted response.
How much does AI search optimization cost at Darkroom?
Darkroom’s AI Search program starts at $4,500/month, scoped by catalog size, content volume and how many answer surfaces we manage (Google AI Overviews, ChatGPT, Perplexity, voice, marketplace). Your week-one AI visibility audit includes a precise scope and quote — you’ll know the exact investment before committing to anything.
What’s included in Darkroom’s AI search optimization services?
A full-surface AI visibility audit with gaps ranked by revenue; content and schema architecture so models cite you as the authoritative source; voice and natural-language discovery; and marketplace SEO across Amazon and TikTok Shop. Everything ships against a roadmap you approve, with monthly share-of-answer reporting.
Why hire an AI SEO agency instead of adding GEO to our current SEO retainer?
Most SEO retainers optimize for rankings and treat AI surfaces as an afterthought. GEO requires different instrumentation (citation tracking across four-plus engines), different content architecture (answer-first, entity-driven), and marketplace-specific work traditional SEO shops don’t touch. Darkroom built the program for consumer brands specifically — and because we also run Amazon, retention and CRO, AI visibility connects to revenue, not vanity citations.
Which AI search platforms does Darkroom optimize for?
Google AI Overviews and AI Mode, ChatGPT, Perplexity, Gemini, Copilot, voice assistants, and marketplace AI, including Amazon Rufus and TikTok Shop discovery. The audit shows where your buyers actually ask, so investment follows your category’s real answer surfaces.
How does Darkroom measure AI search visibility?
Monthly share-of-answer tracking: how often your brand is cited across the engines that matter for your category, for the queries that drive revenue. That sits alongside classic organic KPIs — rankings, traffic, and AI-referred sessions and revenue — in one report, against baselines set at launch.
onboarding & process
How quickly will we see results from GEO?
The audit lands in week one and quick wins ship in the first 30 days. AI engines re-index continuously, so citation improvements typically appear faster than classic SEO rankings: expect measurable share-of-answer movement within the first one to two quarters, compounding as models learn to trust your sources.
What happens after I book a call?
A 30-minute working session, not a pitch. We run a live spot-check of your AI visibility — where ChatGPT, AI Overviews, and Perplexity currently send your buyers — and leave you with at least three prioritized gaps, whether or not we work together. If it’s a fit, the full audit follows in week one.
Frequent questions we receive
services & pricing
What is generative engine optimization (GEO), and how is it different from SEO?
Generative engine optimization (GEO) helps your brand get cited in AI answers from tools like Google AI Overviews, ChatGPT, Perplexity, and Gemini. While SEO aims to earn top rankings across a list of results, GEO aims to become the source behind one trusted response.
How much does AI search optimization cost at Darkroom?
Darkroom’s AI Search program starts at $4,500/month, scoped by catalog size, content volume and how many answer surfaces we manage (Google AI Overviews, ChatGPT, Perplexity, voice, marketplace). Your week-one AI visibility audit includes a precise scope and quote — you’ll know the exact investment before committing to anything.
What’s included in Darkroom’s AI search optimization services?
A full-surface AI visibility audit with gaps ranked by revenue; content and schema architecture so models cite you as the authoritative source; voice and natural-language discovery; and marketplace SEO across Amazon and TikTok Shop. Everything ships against a roadmap you approve, with monthly share-of-answer reporting.
Why hire an AI SEO agency instead of adding GEO to our current SEO retainer?
Most SEO retainers optimize for rankings and treat AI surfaces as an afterthought. GEO requires different instrumentation (citation tracking across four-plus engines), different content architecture (answer-first, entity-driven), and marketplace-specific work traditional SEO shops don’t touch. Darkroom built the program for consumer brands specifically — and because we also run Amazon, retention and CRO, AI visibility connects to revenue, not vanity citations.
Which AI search platforms does Darkroom optimize for?
Google AI Overviews and AI Mode, ChatGPT, Perplexity, Gemini, Copilot, voice assistants, and marketplace AI, including Amazon Rufus and TikTok Shop discovery. The audit shows where your buyers actually ask, so investment follows your category’s real answer surfaces.
How does Darkroom measure AI search visibility?
Monthly share-of-answer tracking: how often your brand is cited across the engines that matter for your category, for the queries that drive revenue. That sits alongside classic organic KPIs — rankings, traffic, and AI-referred sessions and revenue — in one report, against baselines set at launch.
onboarding & process
How quickly will we see results from GEO?
The audit lands in week one and quick wins ship in the first 30 days. AI engines re-index continuously, so citation improvements typically appear faster than classic SEO rankings: expect measurable share-of-answer movement within the first one to two quarters, compounding as models learn to trust your sources.
What happens after I book a call?
A 30-minute working session, not a pitch. We run a live spot-check of your AI visibility — where ChatGPT, AI Overviews, and Perplexity currently send your buyers — and leave you with at least three prioritized gaps, whether or not we work together. If it’s a fit, the full audit follows in week one.
