Overview

Overview

Studio Laurence

Studio Laurence

Studio Laurence

Breaking the norm with sustainable circularity for luxury home goods.

Equipping a unique, patented product with a branded shopping experience.

Background

Background

Driven by a commitment to sustainable design, Studio Laurence aims to blur the line between circularity and luxury goods and bring that exchange into mainstream consumption.

What we did

What we did

Designer Laurence Carr partnered with Darkroom to help launch a new luxury home goods brand focused on circularity and sustainable production practices. Through a meticulous brand positioning and naming exercise, we identified an unexplored niche for a hyper-luxury home décor brand.


After developing a brand design system that supported that goal, we created a bespoke e-commerce website for the Studio Laurence brand that allows customers to discover Laurence’s new venture through a highly curated yet usable experience.

We’d love to partner with you and your team.

We’d love to partner with you and your team.

Our conversations start with discovery calls before proceeding to more formal diagnostics of the business, revenue, and marketing programs. We identify revenue maximizing opportunities before proceeding with any prospective engagement.