Amazon has quietly launched a new shopping experience designed around low-cost items. It is not part of the regular Amazon storefront but exists within the main Amazon app as a separate section.

This new feature is called Amazon Haul. It focuses on offering products at lower price points, specifically under $20. Items include clothing, home goods, accessories, and more.

Amazon Haul is currently in beta and only available through mobile devices in the U.S. It is not included in Amazon Prime and follows a slightly different shopping model than the main Amazon site.

What Is Amazon Haul

Amazon Haul is a mobile-only shopping section within Amazon's app that offers items priced at $20 or less. Launched in November 2024 as a beta experience for U.S. customers, it serves as Amazon's answer to budget shopping platforms like Temu and Shein.

The platform features a wide range of products across categories including home goods, fashion, beauty, electronics, and lifestyle accessories. Most items are priced under $10, with some available for as little as $1-2.

Unlike regular Amazon shopping, Amazon Haul has its own separate interface within the app, with distinct search, cart, and checkout processes. This separation allows Amazon to offer different pricing models and shipping expectations.

• Different from Prime: Amazon Haul products typically ship in 1-2 weeks rather than with Prime's 1-2 day shipping

• Price focus: All items are capped at $20 maximum with most under $10

• Mobile-only experience: Currently only available through the Amazon mobile app or mobile website
  
  

How To Access The Amazon Haul Store

Finding the Amazon Haul store requires using either the Amazon mobile app or the mobile website. The service is not available on desktop computers.

Using The Mobile App

To access Amazon Haul through the app, open the Amazon Shopping app on your smartphone or tablet. Look for the menu icon (three horizontal lines) in the bottom navigation bar and tap it.

Scroll through the menu options until you find "Haul" or "Amazon Haul." If you don't see it listed, try typing "haul" in the app's search bar. The Haul section might also appear as a featured banner on the app's homepage during promotional periods.

If you're still having trouble finding it, make sure your Amazon app is updated to the latest version, as older versions may not display the Haul option.

Using The Mobile Website

You can also access Amazon Haul through a mobile web browser. Visit the Amazon website on your phone's browser and look for any banners or links promoting "Amazon Haul" on the homepage.

If you don't see it immediately, try searching for "Amazon Haul" in the site's search bar. The mobile site experience may have fewer features than the app version but still allows you to browse and purchase Haul items.

Key Features Of The Amazon Haul Discount Store

Amazon Haul stands out from the main Amazon marketplace with several distinctive features that appeal to budget-conscious shoppers.

Ultra-Low Prices

The most obvious feature of Amazon Haul is its focus on affordable products. Everything in the store is priced at $20 or less, with many items available for under $5.

These low prices are possible because Amazon sources many products directly from manufacturers, primarily in China. This direct sourcing cuts out middlemen and reduces costs related to warehousing and premium shipping.

Price ranges typically fall into these categories:

• Fashion accessories: $1-8

• Home decor items: $3-15

• Small electronics: $5-20

When shopping in the Amazon Haul store, you'll notice that prices are often significantly lower than similar items in the main Amazon marketplace.

Special Discounts And Deals

Amazon Haul offers additional ways to save beyond the already low prices. The platform frequently features:

• Volume discounts when buying multiple items

• 5% off orders over $50

• 10% off orders over $75

• Free shipping on orders above $25 (otherwise, a $3.99 shipping fee applies)

These incentives encourage shoppers to add more items to their cart, similar to the shopping model used by competitors like Temu and Shein.

Different Return Policies

The return policy for Amazon Haul differs from standard Amazon purchases. Items priced over $3 can be returned for free within 15 days of delivery, compared to the 30-day window for regular Amazon purchases.

Returns can be made at over 8,000 drop-off locations across the U.S., including Amazon Lockers, Whole Foods stores, UPS, and Staples. However, some items may be marked as "final sale" with no returns accepted.

Where Does Amazon Haul Ship From

Most Amazon Haul products ship directly from manufacturers in China, which explains both the lower prices and longer delivery times compared to standard Amazon orders.

When you order from Amazon Haul, your items typically take 1-2 weeks to arrive, unlike the 1-2 day shipping Prime members are accustomed to. This extended delivery timeline is because products are often shipped only after an order is placed, rather than being stored in U.S. warehouses.

Is It Safe To Shop On Amazon-Haul

Shopping on Amazon-Haul uses the same secure payment systems as the main Amazon platform. Your payment information is protected by the same encryption and security measures that regular Amazon transactions use.

However, there are some important differences to consider:

• Product quality: Items on Amazon Haul may vary more in quality since they come from a wide range of third-party sellers

• Seller verification: While Amazon does verify sellers, the standards may differ from those for the main marketplace

• Authenticity concerns: Some items may not be authentic branded products, especially at very low price points

To shop safely on Amazon Haul, check seller ratings and read recent reviews before purchasing. Look for the "Verified Purchase" label on reviews to ensure they come from actual buyers. If a deal seems too good to be true, it might be worth investigating further.

Amazon's A-to-Z Guarantee does cover Amazon Haul purchases, providing some protection if items arrive damaged or don't match their description. This basic buyer protection helps reduce the risk when trying out this new shopping platform.

How Does Amazon Haul Compare To Shein And Temu

Amazon Haul shares many similarities with budget shopping platforms Shein and Temu, but there are also important differences that shoppers should understand.

Pricing And Products

All three platforms focus on low-priced items, typically under $20. They all source products primarily from Chinese manufacturers to keep costs down.

• Amazon Haul: Offers a wide range of categories including home goods, fashion, electronics, and beauty products

• Shein: Specializes in trendy clothing and accessories with some home items

• Temu: Provides diverse product categories similar to Amazon Haul but with more emphasis on household goods

Price comparisons for common items show that all three platforms are competitive, with minor variations. For example, basic t-shirts range from $5-10 across all platforms, while phone cases typically cost $2-6 on Amazon Haul and Temu, and $3-8 on Shein.

Shipping And Delivery

All three services ship most products from China, resulting in similar delivery timeframes:

• Amazon Haul: 1-2 weeks for delivery

• Shein: 7-15 days on average

• Temu: 7-15 days on average

Amazon Haul requires a $25 minimum purchase for free shipping, while Temu and Shein frequently offer free shipping promotions regardless of order size. This difference may impact the overall value, especially for smaller purchases.

Customer Protection

Amazon Haul benefits from being part of the Amazon ecosystem, which gives it some advantages in terms of customer protection:

• Amazon's established reputation for handling customer service issues

• A-to-Z Guarantee coverage for purchases

• Familiar return process through Amazon's extensive network of return locations

Temu and Shein have their own customer protection policies, but they may not be as comprehensive or easy to navigate as Amazon's system.

Tips For Finding Quality Amazon Haul Items

While Amazon Haul offers great deals, shopping smartly can help you avoid disappointments. Here are some strategies to find quality items:

Research Sellers Carefully

Before purchasing, take time to check the seller's profile and history:

• Look for sellers with ratings above 4 stars

• Check how long the seller has been active on Amazon

• Read through seller feedback from other customers

Sellers with established histories and positive ratings are more likely to provide reliable products and service.

Read Customer Reviews Thoroughly

Customer reviews provide valuable insights about product quality and accuracy:

• Sort reviews by "Most Recent" to see current experiences

• Filter for "Verified Purchase" reviews, which come from actual buyers

• Look for reviews with photos to see the actual product

• Pay attention to comments about material quality and sizing

Reviews mentioning specific details about the product tend to be more helpful than vague positive or negative statements.

Start With Small Test Orders

When trying Amazon Haul for the first time, consider placing a small order to test the experience:

• Order just one or two items initially

• Choose products with many reviews

• Select items where quality concerns would be minimal

• Track your order to understand typical shipping times

This approach lets you evaluate the service with minimal risk before making larger purchases.

Your Next Step With Darkroom

For businesses interested in understanding how platforms like Amazon Haul fit into the changing e-commerce landscape, digital growth strategies need to adapt accordingly.

Darkroom helps companies analyze these emerging marketplaces and develop approaches that align with evolving consumer behaviors. Our team specializes in identifying opportunities across the entire customer journey, from awareness to purchase.

Whether you're looking to expand your brand presence across multiple platforms or optimize your current digital strategy, Darkroom provides data-driven insights and creative solutions tailored to your business goals.

To explore how Darkroom can help your business navigate the changing e-commerce landscape, schedule an introductory call: https://darkroomagency.com/book-a-call

FAQs About Amazon Haul

Is Amazon Haul available for international shipping?

Amazon Haul is currently only available to customers in the United States. The service doesn't support international shipping at this time.

How does Amazon Haul affect sellers on the main Amazon platform?

Amazon Haul operates as a separate marketplace within Amazon's ecosystem. Some sellers list products in both areas to reach different customer segments, but each platform has its own pricing structure and audience.

Will Amazon Haul products eventually become Prime eligible?

There has been no official announcement about Amazon Haul products becoming Prime eligible. Currently, the longer shipping times and separate fulfillment process make Prime integration unlikely in the near term.

How can shoppers identify counterfeit products on Amazon Haul?

Look for detailed product descriptions, clear brand information, and realistic pricing. Verified seller badges and reviews from confirmed purchasers also help identify legitimate products.

Does Amazon Haul offer the same buyer protection as regular Amazon purchases?

Amazon Haul purchases are covered by Amazon's A-to-Z Guarantee, but return windows are shorter (15 days versus 30 days for regular Amazon). Some items may also be marked as final sale with no returns accepted.