We Maximize your Brand’s Growth with Data Science and Media Mix Modeling

We Maximize your Brand’s Growth with Data Science and Media Mix Modeling

We Maximize your Brand’s Growth with Data Science and Media Mix Modeling

Gain crucial insights into customer value, advertising strategies, and business growth from our seasoned data experts, committed to your business goals.

Gain crucial insights into customer value, advertising strategies, and business growth from our seasoned data experts, committed to your business goals.

The best consumer brands use customer data to fuel decisions.

The best consumer brands use customer data to fuel decisions.

Our Advanced Analytics team develops models to guide marketing investments effectively, enhancing ROI. We provide in-depth analysis of customer value, advertising efficiency, and business direction, backed by a data team attuned to your needs.

Our Advanced Analytics team develops models to guide marketing investments effectively, enhancing ROI. We provide in-depth analysis of customer value, advertising efficiency, and business direction, backed by a data team attuned to your needs.

Why work with Darkroom?

We base our strategy on data, assigning dedicated scientists to each client for unique insights that guide marketing decisions.

1

Advanced Flight Plan

Get essential marketing benchmarks and reports with our regularly updated flight plan. This tool provides a central hub for tracking monthly revenue and advertising expenditures, setting clear metrics for goal achievement. Enhanced with AI and machine learning, it allows for customizable insights, factoring in variables like seasonality, to break down annual revenue into manageable monthly targets.

2

Custom Data Science Models

Our tailor-made data models address your specific business needs, supporting detailed analyses on demand. These models, including monthly attribution reports, customer lifetime value assessments, and various predictive analyses, are designed to adapt to your business's evolving requirements, offering insights into customer behavior, sales forecasts, and inventory needs.

3

Darkroom Performance Measurement Framework

Measuring marketing effectiveness can vary greatly among CFOs, marketers, and executives. Our performance framework is crafted to provide meaningful metrics for all decision-makers. It acts as a guide for marketing attribution, combining advanced data analysis with interactive workshops to enhance your team's grasp of marketing performance.

How we deliver for clients

We develop advanced analytical programs for high growth business.
Our results speak for themselves.

We develop acquisition programs for high growth business. Our results speak for themselves.

We develop acquisition programs for high growth business. Our results speak for themselves.

Drip Hydration

Prior to our engagement, Drip struggled with an unstructured data framework across various retail outlets and franchises. We unified these sources into a tailored data warehouse, enabling comprehensive data visualization for tracking attribution, customer lifetime value, service-based revenue, and other key metrics. Read more.

25

%

Increase in

Revenue

44

%

Increase in Marketing Efficiency Ratio (MER)

GLCO

Drip Hydration

Prior to our engagement, Drip struggled with an unstructured data framework across various retail outlets and franchises. We unified these sources into a tailored data warehouse, enabling comprehensive data visualization for tracking attribution, customer lifetime value, service-based revenue, and other key metrics. Read more.

25

%

Increase in

Revenue

44

%

Increase in Marketing Efficiency Ratio (MER)

GLCO

Drip Hydration

Prior to our engagement, Drip struggled with an unstructured data framework across various retail outlets and franchises. We unified these sources into a tailored data warehouse, enabling comprehensive data visualization for tracking attribution, customer lifetime value, service-based revenue, and other key metrics. Read more.

25

%

Increase in

Revenue

44

%

Increase in Marketing Efficiency Ratio (MER)

GLCO

Drip Hydration

Prior to our engagement, Drip struggled with an unstructured data framework across various retail outlets and franchises. We unified these sources into a tailored data warehouse, enabling comprehensive data visualization for tracking attribution, customer lifetime value, service-based revenue, and other key metrics. Read more.

25

%

Increase in

Revenue

44

%

Increase in Marketing Efficiency Ratio (MER)

GLCO

How we compare

Item

Darkroom

Darkroom

Other Agencies

Other Agencies

Other Agencies

In-House Teams

In-House Teams

In-House Teams

Dedicated Data Science

Dedicated Data Science

Sometimes

Sometimes

Data Dashboarding

Data Dashboarding

Discrete, when needed

Discrete, when needed

Out of the box

Out of the box

Out of the box

Out of the box

Performance Measurement Framework (PMF) training

Performance Measurement Framework (PMF) training

Rarely

Rarely

Rarely

Rarely

Incrementality Testing

Incrementality Testing

Monthly Attribution Reports

Monthly Attribution Reports

Customer Lifetime Value Package

Customer Lifetime Value Package

Machine Learning Trajectory Analysis

Machine Learning Trajectory Analysis

Market Basket Analysis

Market Basket Analysis

Cohort Sales Projections

Cohort Sales Projections

Inventory Demand Forecasting

Inventory Demand Forecasting

Price

Price

$3,000/Month

$3,000/Month

$5,000/ Month

$5,000/ Month

$7,000/ Month

$7,000/ Month

“The secret to their success lies in their structured process, which prioritizes testing and communication, ultimately boosting our paid media revenue over 500% within two months of launch.”

Renae James

Founder, Papinelle

“We hired Darkroom to help us grow our online sales and the changes they recommended and instituted have helped us increase online store conversion by almost 40%."

Jonathan Eppers
Founder, VYBES

We’d love to partner with you and your team.

We’d love to partner with you and your team.

All prospective clients go through a discovery call before receiving a proposal. We then onboard a senior team that implements quick wins while prioritizing larger, quarterly KPI’s based on realistic growth.