
The Story of Tarform: Creating a New Electric Vehicle Category
october 24th 2023
Taras Kravtchouk, the Founder, CEO, and Designer at TARFORM
Join Lucas and Jackson as they engage in a conversation with Taras Kravtchouk, the Founder, CEO, and Designer at TARFORM. Leveraging his passion for design and entrepreneurship, Taras is revolutionizing the transportation industry through TARFORM, an automotive startup that pioneers a fresh generation of electric motorcycles, fusing cutting-edge technology, sustainable mobility, and intelligent connectivity.
Taras provides insights from his journey, spanning from securing pre-seed funding to capitalizing on the power of viral organic marketing. We also dive into the significance of design, strategies for market validation, and how founders can craft a compelling brand narrative.
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Transcript
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